Aura® Paint

Aura® paint covers like no other – even the deepest shades never require more than a second coat. Its fast-drying formula lets you recoat in as quickly as an hour and touch-ups are seamless. Aura paint’s proprietary Color Lock® Technology locks in color for incredible color depth and durability that won’t fade over time and wear. Low VOCs and low odor keep the environment healthier, too. Aura paint is available in the entire Benjamin Moore® color palette of over 3,600 hues along with their popular Affinity Colors® – 144 harmonious colors that complement every style.


Recycling, buying organic, using energy efficient products – these are just a few of the choices you make every day to help the environment.  With Natura paint, you have an environmentally friendly option when it comes to painting the interior of your home, and you can count on the beauty and quality you expect from Benjamin Moore.Unlike most environmentally friendly paints, there are no compromises with Natura.  It covers easily and beautifully, and because there are zero VOCs in both the paint and the colorants, you can choose from more than 3000 gorgeous colors.  Natura is virtually odorless, so your family will breathe easier.


Interior paint that’s style and budget-conscious, Ben® is a superior quality coating that applies and cleans-up easily, and dries to a strong, durable finish. Indulge your sense of style without sacrificing great design or your budget. Available in over 3,000 colors in flat, eggshell and semi-gloss sheens. 


Paint The timelessness of Regal® paint is its perfect balance of functionality and aesthetics. Regal paint stands up to today’s active lifestyles in colors and finishes that create the home you’ve always imagined - a promise that has been met generation after generation.  Regal paint’s washable, mildew-resistant, and stain-release formula ensures the look you love is the look you keep. 

Studio Finishes®

Take color to another dimension with Benjamin Moore® Studio Finishes® – a collection of stunning Clear and Metallic Glazes, and luminous Pearlescent hues that capture and reflect the beauty of light and color in ways that transform everyday surfaces into stunning design elements.

Waterborne Ceiling Paint

Specifically formulated for ceilings, Benjamin Moore Waterborne Ceiling Paint is the flattest finish Benjamin Moore offers — hiding common ceiling problems for a look that is virtually flawless. Waterborne Ceiling Paint is available in any color, is spatter resistant, and has ample open-time to ensure every interior paint job is outstanding, from top to bottom. 

Aura® Bath and Spa

Designed for bathrooms and saunas Extreme hide, never more than two coats in any color Provides a mildew resistant coating Color Lock® Technology, no color rub-off Stains wash off easily Excellent touch up Self priming Easy application Long lasting fresh look appearance Easy clean up. 
  Testing your paint color choice in your own home and lighting conditions is the best way to view color. Now, with Benjamin Moore Color Samples Pints, you can choose from over 3,000 colors to try at home. Color Samples Pints are an economical way to see how your color choices will look in your home environment before committing to your color selection. 

Moore's® Latex Floor & Patio

A premium quality, quick-drying, epoxy-modified acrylic satin latex floor enamel. One coat covers most previously painted surfaces that are in fair to good condition.

Satin Impervo®

A premium quality, low lustre, alkyd enamel. Satin Impervo Enamel possesses superb leveling and hiding qualities, and is easy to apply with brush, roller or spray gun. It has excellent sag resistance and clings to sharp edges and corners. 


Waterborne Satin Impervo®

A premium quality 100% acrylic latex enamel that delivers the desired flow and leveling characteristics of an alkyd based paint. It provides a tough, high hiding low lustre finish that stands up to repeated washing and scrubbing. Waterborne Satin Impervo Enamel (314) will not yellow like conventional alkyd enamels. It is easy to apply, resists spattering, dries fast and cleans up with soap and water.


A quick-drying, high gloss enamel that when used according to label and system directions provides outstanding rust inhibition with excellent color retention and weather resistance. Impervex Latex High Gloss Metal & Wood Enamel is suitable for both exterior and interior metal and wood surfaces.


Kitchen & Bath

Our premium quality, 100% acrylic latex; highly resistant to steam and moisture making it ideal for kitchen and bathrooms.

A premium quality product that combines the attributes of polyurethane and acrylic to produce a clear, durable, non-yellowing finish. Finished surface provides high resistance to abrasion and protection against alcohol, water, and most household chemicals and stains.

  Moorlastic® Caulk Line

Moorlastic Smooth Knife Grade Elastomeric Patching Compound is a superior quality product for repairing larger cracks (1/16 " to 1/4 ") on exterior masonry and stucco surfaces. It provides a non-penetrable seal against wind driven rain.


A highly versatile alkyd based coating, IronClad Alkyd Low Lustre Metal & Wood Enamel seals and protects both exterior and interior metal and wood surfaces from rusting and moisture. IronClad Alkyd Low Lustre Metal & Wood Enamel offers superior rust inhibition and protection along with the convenience of a primer and topcoat system in a single package.
  Advance™ Waterborne Interior Alkyd Paint

Advance interior paint is formulated with the newest water-dispersible alkyd technology and has minimal yellowing. Tinted with GENNEX® waterborne colorants, it is a low-VOC, low-odor paint. Finishes: Primer (790), Flat (791), Satin (792), High Gloss (794). 
  Fresh Start 

A premium quality primer formulated for sealing and suppressing most bleeding type stains, combining excellent adhesion and quick drying with minimal odor.
  Regal Select 

A premium quality, easy-to-use coating with excellent hide, spatter resistance and touchup. It features fast-dry, soap-and-water cleanup, with no unpleasant paint odor.